Mark Burnett, the “King of Reality Television” has come up with another way to shill products for companies and get them massive exposure on the backs of desperate attention whores. “Jingles” is his latest pimpfest. Contestants have to write and perform product jingles in front of judges. The products will vary and the winning jingle, as chosen by the viewers, will be used in a television commercial. Considering millions of people have purchased TIVOs and various DVRs so that we don’t have to watch commercials, the people who watch this program are going to be stuck watching an hour long commercial every week. Have fun with that.
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